Albert Bandura is a notable social cognitive psychologist best known for his social learning theory, self-efficacy, and the famous Bobo doll studies. Albert Bandura was born in Edmonton, Alberta. In 1952, he received his M.A. and Ph.D. in psychology at the University of BC. Albert Bandura’s social learning theory emphasized imitation and modelling. The 1961 Bobo doll research was his most renowned experiment wherein children were shown a video of an adult beating up a doll and yelling at it. Afterwards, the children were more inclined to beat up the doll, copying the adult’s actions and remarks. Children who beat up a Bobo doll were not encouraged or rewarded; they were simply imitating what they had seen. Bandura’s work emphasizes societal factors, but also personal control over actions and self-regulation. Bandura was elected the president of the American Psychological Association in 1974. His ideas influenced personality, cognitive, educational, and psychotherapy. He was also awarded the National Medal of Science by President Barack Obama for his lifetime contributions to psychology.
Cherry, K. (2020, March 15). Albert Bandura’s influence on the field of psychology. Verywell Mind. Retrieved October 2, 2021, from https://www.verywellmind.com/albert-bandura-biography-1925-2795537.